Giovanni
Angelini
Creative Head · iGaming Brand & Product
Brand-first leader who ships product. 11+ years inside iGaming — including 3+ years in native crypto casino — currently Head of Design at Highstack.com. I move from identity and visual language to live UX without hand-offs — and I run an AI-augmented production pipeline that scales without breaking craft.
20+
Brands shipped end-to-end
Top 9
GGR Italy · ADM/AAMS
6–8
Designers led at Betsson
02Native Crypto Casino Experience
Gamblr.io · 2024–2026
Native Crypto Casino & Sportsbook
Engaged first as a consultant in 2024, then as Head of Product & Design (2025–2026). Sole designer at C-level, reporting to CMO & CPO. Owned visual language, registration, VIP, cashier and a 200+ creative output.
HighStack.com · 2026
Native Crypto Casino & Sportsbook
Head of Design building a native crypto casino & sportsbook toward its first beta. Brand creation end-to-end, cross-functional across CRM, marketing, product and frontend, reporting directly to C-level.
MonacoJack.com · Freelance
Crypto Casino UX & Gamification
Freelance UX and gamification design, now transitioning further into native crypto alongside the rest of the product.
Giovanni Angelini · CV · Creative Lead
PG. 01 / 03
Highstack.com
Head of Design
Head of Design for a native crypto casino & sportsbook brand currently launching its first beta. Owns brand creation end-to-end and works cross-functionally across CRM, marketing, product and frontend. Reports directly to C-level.
BrandProductCRMFrontendC-level
Gamblr.io
Head of Product & Design
Engaged first as a consultant in 2024, then as Head of Product & Design from 2025. Sole designer at C-level for a native crypto casino & sportsbook. Reported to CMO & CPO. Owned brand, visual language, product UX (registration, VIP, cashier) and 200+ creatives. AI-augmented pipeline; in-house landing platform on Cloudflare + GitLab; PM duties for 2 external developers.
BrandProduct UXCRMAI PipelinePM
7 Active Clients · 2025–26
Brand · Product · AI Creative Consultant
Trybet.com (live in 4 Nordic markets), Kickback Casino (cashback-pool brand + UX), Onnivegas (Nordic streetwear/neon-dark hybrid), Sport Challenge Tech (B2B prop-firm × betting), Monaco Jack (UX + gamification, now transitioning further into crypto), Wicked Games (B2B AI video), Esportal (CS2 esports campaigns).
Brand End-to-endUX/UICRMAI Video
OptiLead Ltd
Head of Creatives
Led creative for AbsoluteBet (.com + Ontario / AGCO) and ShinobiBet. AbsoluteBet: built brand, product UX, CRM, banner suite and landings end-to-end. Soft launch May 2026. Led 1 Junior Product Designer. ShinobiBet VIP Karate Belt: narrative-led loyalty system wired into CRM, open rates above industry benchmark.
BrandCRMLoyaltyTeam Lead
High Roller Technologies
Product Design Lead
Full design pipeline for Fruta.com VIP casino. Led 3 designers. Built brand, animations, UX/UI and CRM from scratch. Internalised the previously outsourced frontend.
BrandUX/UICRMTeam Lead
MediaTroopers
Creative Lead
Led creative for regulated US, Canada and UK markets. Managed in-house team plus 2 external agencies. Introduced AI tooling and systematic A/B testing tied to CTR and CPA.
Performance BrandA/BAI Tooling
Giovanni Angelini · CV · Creative Lead
PG. 02 / 03
Betsson Group
Creative Lead / Senior Designer
Led a 6–8 person marketing-design team across 6 regulated brands in Italy, UK and Netherlands. Helped take StarCasino.it to Top 9 GGR Italy (ADM/AAMS). Launched Bingo.it on the regulated Italian market. Brands: Bingo.it, StarCasino.it, Betsafe, PinkoLive.it, LiveRoulette.com, OrangeCasino.
Brand LeadADM/AAMSMulti-brandTeam Lead
OIA Services Ltd
Web & UX Designer
Brands: Betaland, Enjoybet. Interfaces and campaign visuals for sports betting and casino platforms. Embedded with dev teams on frontend assets.
Brand & Direction
Brand Identity · Visual Language · Art Direction · Campaign Creative · Tone of Voice · Motion · Typography · CRM & Loyalty Design
Product & UX/UI
7+ years designing UX/UI, primarily across sportsbook & online casino products — plus agency and consulting work in fintech and esports
AI Production
2+ years professionally integrating AI into design & production workflows — Claude · Veo 3 · Seedreams 4.5 · Midjourney · Google Imagen · Runway · FigmaMake · ChatGPT · Freepik AI — built into a repeatable production pipeline
Tools
Figma · Photoshop · Illustrator · After Effects · Premiere · FigmaMake · Cursor (assist)
Markets · Compliance
Shipped across ADM/AAMS · MGA · UKGC · AGCO · Spelinspektionen — KYC, AML, Responsible Gaming surfaces
Native Crypto Casino
3+ years hands-on in native crypto casino — Gamblr.io (consultant 2024 → Head of Product & Design), HighStack.com (Head of Design, building toward first beta) and MonacoJack.com (transitioning further into crypto)
Leadership
7+ years managing teams (since 2018–19), from 2–3 designers up to multidisciplinary teams of ~16 across Product Design, Marketing, CRM & Content · 6+ years reporting directly to Founders/C-level, always staying hands-on · Hiring & mentoring · Stakeholder management · Vendor coordination · Acting PM for in-house + external pods
Agency & Consulting
3 years in B2B design agency work at Growth Gurus (Malta) · 3+ years freelance/consulting across iGaming, fintech, esports and more
Education
Bachelor's Degree in Multimedia Arts
Accademia di Belle Arti · Italy · 110 cum laude
Languages
Italian — native
English — fluent
Spanish — basic
Giovanni Angelini · CV · Creative Lead
PG. 03 / 03
